Despite being born in Bogota Colombia her Spanish vocabulary consists only of ‘Hola!’. Laura grew up in a sports mad household spending her teenage years participating in as many sports possible – everything from netball, to touch football to SkierX Across at Thredbo.
She studied at UTS Sydney and completed a Bachelor of Arts Public Communications majoring in Advertising.
In 2012 she was accepted into the Z Academy – a Wunderman and Y&R international apprenticeship program. From there she was accepted in to the ANZ region 2014 Y&R Group ‘Rising Star’ program allowing her to travel to the Y&R New York head office to work with the Y&R Global retail marketing arm in the Labstore team.
In her time in the industry she has worked on brands including Optus, Dymocks, Dick Smith, Rebel Sport, McDonald’s, Jamaica Blue, Petbarn, Panadol, Payless Shoes, Campbell Arnott’s and Frucor.